Description

• Survey designed to measure perceptions and goals of new students
• Data includes demographics, educational goals, interactions with college staff (e.g., admissions, financial aid, academic departments), and reasons for enrolling at the college
• Measures of persistence and graduation through the college lifecycle up to seven years
• Dimensions commonly include student experiences with university constituents such as:
• Administration
• Faculty
• Registration
• Orientation
• Support services (e.g., housing, dining, healthcare)

Importance

• Understanding of new students’ perceptions of their contacts with college representatives
• Identification of significant factors related to choosing to enroll at the college which can be used to enhance marketing efforts and increase enrollment
• Development of new student profile including demographic characteristics, where they come from, and their educational goals
• Information can be used to improve contacts with potential students
• Trend analysis to identify areas of improvement and/or decline
  
  

SampleNewStudentSurvey.pdf (Adobe PDF)